tomgrey
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Nike Air Huarache Femme pas cher
« on: Dec 30th, 2016, 5:18am » |
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 Other company's Adidas Zx Flux Femme pas cher directors include; Don Blair, vice president & Chief Financial Officer, Sandy Bodecker as the vice president NIKE Global Design & Action Sports, Mike Brewer as the vice president of the North America Supply Chain Operations, Martin Brok as the vice president of the Western Europe Retail, Andy Campion the vice president and CFO, NIKE Brand, Andrea Correani the vice president of the Footwear Sportswear, and Diana Crist the vice president of the Apparel Product Creation among others. From this list it can be concluded that, the Nike Company has diversity in terms of leadership as even though there are more males than females the difference is not so big. Additionally, the leadership in this company is comprised of people who are well qualified in the marketing systems as can be indicated from the professionalisms of the directors of the Nike Company. The differences in professionalisms indicate that aspects relating to decision making within the company will be fast and effective (Werther & Chandler, 2010).
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The ability of the product to cause such a reaction is questionable. Such a marketing approach is quite daring because it may prompt audiences to react sharply both negatively and positively. However, the depictions may affect some consumers negatively because it shows someone reaching into a cheetah's throat. This may be a disgusting act to some individuals. The intended audience consists of all present and potential sports drink lovers. Some of them may be offended by such graphical images. The company assumed that a sportsman can perform well after taking sports drinks. This could be true because sports drinks are rich in carbohydrates and boost performance. (Springer, 2000)
Advertisements are an essential part of any market system. They also contribute towards economic development in the country because they enhance competition among industry players. Additionally, advertising informs people about product availability and empowers the consumer. However, if done unethically, advertisements can also bring about irreparable harm to society. For instance, some advertisements may contain false information hence misleading consumers about the product. Similarly, there are advertisements that encourage prejudice against sidelined groups such as the physically disabled and racial minorities. In addition, some advertisements may aim at exploiting certain members of society who may not necessarily know what is best for them (such as children). In doing so, advertising can be deemed unethical. These and other issues need to be considered in the process of advertising. The essay will examine the ethical implications in five sports advertisements. (BBC News, 2000)
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